The ads have been handled by merchandise companies that have spent hundreds of thousands of dollars on Facebook over the past few years.
Facebook has earned more than $ 280,000 with ads posted by “Ride the Red Wave” since May, according to data reviewed by CNN. The page has less than 10,000 followers, but by paying Facebook the people who run the page can reach millions of Americans.
Next Level Goods, another page run by a different company, has spent more than $ 500,000 on Facebook ads since 2019. The company regularly uses Facebook to advertise anti-vaccine T-shirts.
A spokesman for Meta, Facebook’s parent company, said ads comparing the U.S. response to Covid-19 to Nazi Germany, comparing vaccines to the Holocaust, and the ad suggesting that the vaccine was a poison they were going against Facebook’s vaccine misinformation policies.
However, given that these infringing ads were posted on their platform, it appears that Facebook’s detection systems lost them.
CNN also asked about the ad that said “Make Hanging Traitors Great Again,” but Facebook did not say the ad violated its policies.
Facebook, he said, also seems to have a lighter moderation approach to ads on seemingly commercial pages, such as those that sell t-shirts, compared to pages associated with political campaigns.
“You’ll find a lot more of the very strong rhetoric printed on a t-shirt, a lot more than you’ll see in a direct persuasion ad,” he told CNN.
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