WWE has announced the launch of an original digital content series in Australia called “WWE Now Down Under” in partnership with Australian telecommunications company MATE.
“WWE Now Down Under” will feature personalized digital content on YouTube and Facebook, regional Instagram and Twitter channels, and WWE.com. Raw Women’s Champion and native of Adelaide, Australia Rhea Ripley appeared in her debut episode to discuss her recent WrestleMania success and more.
Hosted by Australian sports and television personality Samantha Richs, the series will feature nine weekly episodes with a focus on the Australian WWE, including news, exclusive interviews and behind-the-scenes content with Australian WWE superstars.
“At MATE, we love to team up with organizations that have passionate fans,” said MATE CEO Marc Fazio.
“We think MATE customers love what we do and the way we do it, so working with the WWE and seeing how they interact with their fans is what we really love,” said Fazio.
The series hopes to expand on the success of the WWE Now content platform, which has over 200 million views across all platforms worldwide.